Spring/Summer 2018: adidas Sports updates line of mobile accessories
Collection of lightweight products designed to protect mobile devices during intense workouts
– A broad product range designed to serve all indoor and outdoor athletes
– Retail prices varying between € 29,95 and € 39,95
With the launch of an all-new collection of high-performance mobile accessories, adidas Sports aim to set a new bar in the fast growing market of protective sportswear. The new collection consists of a variety of flexible armbands, smart waist straps and extremely protective anti-slip and anti-shock cases. All carefully designed to protect mobile devices from bumps and scratches that allure during any kind of intense workout.
The lightweight Armband and Sports Belt for instance, make it possible to carry a mobile device directly to your body. Making sure that they cause as little as no unfavorable effect to speed or freedom of movement.
In cases close strapping isn’t an option, the adidas’ Grip Case provides a safe and sound alternative. It’s fitted with an anti-slip grip band enabling athletes to engage in intensive running session while securely holding their phones in their hand. And also offers a magnetic stand to easily watch workout videos at any time and any place.
For athletes that thrive under the most extreme circumstances adidas developed a series of maximum protective phone cases. This product lines are called Agravic and Solo, tested to safely absorb extreme drops that can occur during trail running and all kinds of climbing activities.
But probably the best and smartest feature of the Outdoor cases is that it’s designed to prevent drops from happening in the first place. Due to it’s ergonomic shape and the high-class rubberized all-around grip it secures a firm hold in every situation.
The new adidas Sports line will be launched by January and will be available through all known retails channels. Prices varying between € 29,95 for the Anti-slip Grip Case and € 44,95. For more information about the product range and detailed specifications, please contact: [email protected]
About adidas AG
adidas is a global leader in the sporting goods industry with the core brands adidas and Reebok. Headquartered in Herzogenaurach/Germany, the Group employs more than 60,000 people across the globe and generated sales of € 19 billion in 2016.